Ford Trademarks ‘EcoBeast’ for Next-Gen Engines

December 31st, 2014 by


As if EcoBoost just wasn’t hardcore enough—Ford is looking to trademark ‘EcoBeast’ for “automobiles and automobile engines,” according to Motrolix.

Patent applications wouldn’t normally be taken as a confirmation for future products if it weren’t for the speculation surrounding the next Ford Raptor. That’s right. Spies say that the next-gen Raptor sounds like an EcoBoost V6. Specifically, a 3.5-liter EcoBoost twin-turbo V6—to fit this aggressive name, Ford seems to have upgraded from boost to beast.

However, this is still all speculation. Ford could very well be going in a different direction, although, we like to think that we have been around enough to tell when something big is happening. No matter how ironic or contradictory this new ‘EcoBeast’ name appears, Ford seems to be planning something worth paying attention to.

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